Who We Are
The Protect Kids from Junk Food Marketing group strives towards creating a healthy future for our children by protecting them from exposure to unhealthy foods. We advocate for evidence-based policy development by the government when adopting legislation.
Shared vision
The Protect Kids from Junk Food Marketing group strives towards creating a heathy future for our children by protecting them from exposure to unhealthy foods. We advocate for evidence-based policy development by the government when adopting legislation.
Goal
Legislation is passed to prevent children being exposed to harmful food and beverage marketing
Objectives
By November 2021 the MoH Nutrition Team advice to the Minister will include our key asks
By December 2021 a high level legislative framework to protect children has been identified and accepted by policy makers.
By February 2022 leading childhood advocates will have agreed to support the key asks
By April 2022 there will be Members of Parliament actively championing government led legislation that stops exposure to harmful food and beverage marketing.
By November 2022 legislation to restrict harmful food and beverage marketing is tabled in parliament
By January 2024? children will be effectively protected from harmful food and beverage marketing